STATESVILLE, N.C. — Beginning this weekend at the Daytona 500 at Daytona Int’l Speedway, the iconic Wendy’s hamburger will be the primary paint scheme on the No. 42 Chevrolet Camaro driven by Legacy Motor Club’s Noah Gragson.
On Monday morning, Bruce Mosley, Legacy Motor Club’s president of Business Operations, announced the team’s partnership with the fast-food restaurant chain that boasts a legacy of their own — Wendy’s.
Gragson officially began his partnership with Wendy’s in 2020, and the two launched their first primary partnership last year during the GEICO 500 NASCAR Cup Series race at the Talladega (Ala.) Superspeedway.
“This is a great partnership for Legacy Motor Club, Wendy’s, Noah Gragson and fans of NASCAR,” Mosley said. “The Daytona 500 is the sport’s biggest stage so it’s a perfect place to show off the best in beef. I’m excited to see what Noah does on the track and what we, at Legacy Motor Club and Wendy’s, can do off the track through our partnership.”
While one might think of circular racetracks when they think of the Daytona 500, this weekend, it’s all about the square. Gragson’s No. 42 Wendy’s car will be nicknamed “The BEEF.” Adorned with the Wendy’s square hamburger that started it all, Gragson’s car pays homage to the square patties that have been a Wendy’s staple since the restaurant’s beginnings in 1969.
“At Wendy’s, we’re focused on making great tasting hamburgers,” said Carl Loredo, U.S. CMO for The Wendy’s Company. “Partnering with Noah Gragson and Legacy Motor Club is a no-brainer — they both know a thing or two about a good beef and about being the best in their field. When NASCAR fans see the No. 42, they know a champion is behind the wheel. Similarly, when Wendy’s fans see the square, they know they’re getting the very best hamburger.”
Gragson added, “Welcoming Wendy’s on my No. 42 Chevy in the NASCAR Cup Series is just perfect. I love their food and I’m not afraid of a little beef. The partnership matches my personality, and we are going to have fun with it. For my first Daytona with Legacy Motor Club and the No. 42 team, I can’t wait to get on the track and give it our all.”
The NASCAR Cup Series season kicks off at Daytona Int’l Speedway on Sunday, Feb. 19th.