Wilmot Wi Dsc0390 6404
Brad Sweet (49), Logan Schuchart (1S) and Aaron Reutzel prepare to take the green flag during the 2021 World of Outlaws NOS Energy Sprint Car Series’ Badger 40 at Wilmont (Wis.) Raceway. (Mark Funderburk Photo)

Federated Auto Parts Named Title Sponsor For Lawrenceburg, Wilmot WoO Events

CONCORD, N.C. — Continuing to elevate World of Outlaws events, Federated Auto Parts has become the title sponsor of the Memorial Day Spectacular at Lawrenceburg (Ind.) Speedway and the Larry Hillerud Memorial Badger 40 at Wilmot (Wis.) Raceway.

The popular World of Outlaws NOS Energy Drink Sprint Car Series events will see the iconic auto parts brand featured around the tracks in addition to the Federated Car Care Work Zone, which is at every World of Outlaws event.

“We’re excited to extend our support for the events at Lawrenceburg Speedway and Wilmot Raceway, which equally attract some of the World of Outlaws’ most dedicated fanbases,” said J.R. Bishop, director of event marketing & member services, Federated Auto Parts. “Our partnership with the World of Outlaws has allowed us to reach dirt racing fans across the country and we can’t wait to do so again in the Indiana and Wisconsin regions.”

The Memorial Day Spectacular on May 29, and Larry Hillerud Memorial Badger 40 on July 8, will both feature a $10,000 top prize for drivers to contend for. Last year, Sheldon Haudenschild scored the victory at Lawrenceburg and Carson Macedo won at Wilmot.

Federated Auto Parts joined the World of Outlaws at the beginning of the year in a multi-year deal and, so far, this year have served as title sponsor for Voluisa Speedway Park’s DIRTcar Nationals and Devil’s Bowl Speedway’s Texas Outlaw Nationals.