KNOXVILLE, Iowa — Ridge & Sons Racing and Cory Eliason have added New Direction Transport LLC as a sponsor ahead of the High Limit Racing season. The sponsor will adorn Eliason’s No. 8 sprint car.
New Direction Transport is led by Ricky Logan and headquartered in Canton, Mich.
Although committed to High Limit this year, Ridge & Sons Racing will make their official debut at Volusia Speedway Park’s annual DIRTcar Nationals on Feb. 7-10 in Florida.
“We’re privileged to welcome Ricky Logan and New Direction Transport to Ridge & Sons Racing. They are a highly decorated service and we’re proud to have them join the RSR family,” Brian Ridge explained. “It’s support like theirs that makes an aggressive schedule possible and I’m confident Cory (Eliason) will return the favor by representing their brand proudly on and off the track.
“We’re excited to get started.”
