LONDON – Formula E and CBS Sports have announced a multi-year partnership to air the all-electric racing series live across various platforms, beginning with season seven.
A multi-year deal will see Formula E air live on CBS Sports platforms starting with the opening round of the upcoming ABB FIA Formula E World Championship in Santiago starting on Jan. 16.
The partnership brings over 60 hours of live race coverage to CBS Sports.
For Formula E, the relationship signifies an important opportunity to grow the sport’s audience and brand in a key strategic market.
All of the 14 Formula E races scheduled on the Season Seven calendar will air live on CBS Sports platforms, each in a 90-minute program. A minimum of two races, including the New York City ePrix, will be broadcast on the broadcast CBS network.
At least six more will be shown live on CBS Sports Network, as will a bespoke 1-hour preview show each race week. The remaining races, as well as all qualifying sessions, will be streamed on CBS Sports digital platforms.
The United States is a priority market for Formula E and its ecosystem. Having raced in the United States every year since its inception, the ABB FIA Formula E Championship made history in 2017, when it introduced racing to the five boroughs of New York City.
Formula E also has American racing teams BMW i Andretti Motorsport and Dragon/Penske Autosport competing for the world title.