F1
The start of the Miami Grand Prix. (Formula 1 Photo)

Miami Grand Prix Draws Largest U.S. TV Audience Ever

Sunday’s Miami Grand Prix attracted the largest live U.S. television audience on record for Formula 1 as an average of 3.1 million viewers watched Lando Norris beat reigning champion Max Verstappen to capture his first F-1 win. This year’s event was broadcast on ABC. 

The race-only viewership (3:55 – 5:30 p.m. ET) shattered the previous F-1 record of 2.6 million viewers that was set for the inaugural Miami Grand Prix in 2022.

Viewership was up 48 percent over last year’s race, which attracted 2.1 million viewers. The Miami Grand Prix now has the top three live U.S. television audiences in Formula 1 history. 

Viewership during the race peaked at 3.6 million. The audience in the Persons ages 18-49 demographic averaged 1.3 million.

Also this weekend, the F-1 sprint race on Saturday averaged 946,000 viewers on ESPN, the largest audience for a Sprint race since F-1 introduced the format in 2021. The previous high was 883,000 for Azerbaijan in 2023. Saturday’s F1 qualifying on ESPN averaged 625,000 viewers.