Corey LaJoie. (James Gilbert/Getty Images)

OpTic Gaming Joins Spire, LaJoie At COTA

CONCORD, N.C. — OpTic Gaming will serve as the primary sponsor of Corey LaJoie’s No. 7 Spire Motorsports Chevrolet Camaro ZL1 in Sunday’s NASCAR Cup Series Echopark Texas Grand Prix at Circuit of the Americas.

OpTic is the winner of the 2022 Esports Awards Esports Organization of the Year.

“We’re thrilled to continue working with Spire Motorsports and wrap Corey LaJoie’s No. 7 Chevrolet Camaro with the world-renowned OpTic logo,” said Hector Rodriguez, Founder and CEO of OpTic Gaming. “OpTic is one of the few organizations bridging the gap between traditional sports and gaming. With NASCAR investing in and growing their esports community, this collaboration just makes sense. We’re excited to be along for the ride with Corey and bring co-branded merchandise to the GreenWall, with an exclusive hat and shirt available soon on the OpTic Shop.”

LaJoie’s paint scheme for COTA.

LaJoie turned in a career-best fourth-place performance in last Sunday’s Ambetter Health 400 at Atlanta Motor Speedway, topping his previous career-best by one position.

“We’re pretty proud of how our small team has started out the year,” said LaJoie. “We’ve had some solid runs and to put together a fourth-place finish last weekend at Atlanta. That’s what it takes for a team like Spire Motorsports to be in the conversation. We need to be smart every week when we unload, and position ourselves to succeed at tracks where we know we can run well. I’m excited to carry this momentum into COTA this weekend and hopefully put on a good show for our friends at OpTic Gaming and the GreenWall.”

The Concord, N.C., veteran racer has recorded a pair of Cup Series starts at COTA and calls a 20th-place finish a career best at the 3.41-mile Austin, Texas circuit.

“Spire Motorsports has tremendous respect for OpTic’s legendary contributions to gaming content and culture,” said Spire Motorsports president Bill Anthony. “What’s most impressive is OpTic’s ability to continually reinvent and reimagine itself. We’re proud to be a part of the GreenWall and find creative ways to bring together the traditional sports and gaming worlds.”