SALEM, Ind. — Herr’s Snacks will be the entitlement race sponsor when the ARCA Menards Series returns to the historic high banks of Salem Speedway on Oct. 1. The Herr’s Snack 200 marks the 108th time since 1956 that the series will race at the legendary half-mile oval.
The Herr’s Snacks 200 will be the 19th race of the 20 that comprise the ARCA Menards Series season. It will also be the series’ annual throwback race, allowing teams to celebrate days gone by with unique paint schemes from the past on their cars.
“We are thrilled to continue our partnership with ARCA and Menards,” said Bob Clark, VP of Marketing, Herr Foods. “That partnership is now in its eleventh year. It continues to expose our brand to millions of great race fans that follow the ARCA Menards Series. We’re excited to move the Herr’s Snacks 200 to Salem Speedway this year, one of the most exciting and historic tracks on the circuit.”
“We have always enjoyed our partnership with Herr’s because few things go better than watching a great race and enjoying a great snack, and when you “break out the Herr’s” while watching a race, you’re guaranteed both,” said Menards promotions manager Jeff Abbott. “Salem Speedway is a thrilling racetrack that has seen a lot of great racing and unexpected moments. It will be a critical stop this year in the battle for the championship too.”
In addition to the Salem race entitlement, Herr’s will continue its designation as the Official Salty Snack of the ARCA Menards Series, as well as per race, point fund and special award sponsorship.