As the NHRA’s best drivers prepare for a pivotal Countdown to the Championship showdown at zMAX Dragway on Sept. 23-25, officials have announced that the event will have a new name.
Betway, a global betting and gaming brand, has signed on as the entitlement sponsor for the Betway NHRA Carolina Nationals.
The second race in the NHRA’s Camping World Drag Racing Series’ six-event Countdown to the Championship brings cooler fall temperatures to the lightening-fast drag strip, providing the potential for record speeds when nitro-powered Top Fuel and Funny Car machines scorch zMAX Dragway’s pavement in search of a coveted Countdown triumph.
“When you can parlay the visceral on-track NHRA experience and unparalleled access to the drivers, cars and teams, the payout is a great weekend for the fans,” said Greg Walter, Charlotte Motor Speedway’s executive vice president and general manager. “Bringing on board a global partner like Betway, which shares our focus on putting fans first and providing a best-in-class experience, everyone wins big.”
With the entitlement partnership, which is the first for Betway in motorsports, the company adds the NHRA to a growing list of more than 60 brand partnerships across the globe.
“The Betway NHRA Carolina Nationals are a huge fixture in the local calendar so it’s exciting for us to partner with Charlotte Motor Speedway, for what will no doubt be another weekend of fun and entertainment at the Concord racetrack,” said Anthony Werkman, CEO of Betway.
The Betway NHRA Carolina Nationals roars to life with back-to-back days of qualifying on Sept. 23-24, followed by an action-packed elimination day on Sunday, Sept. 25 that could set drivers up for a final run to the championship.