XR Acquires Southern All Stars

SILVER BAY, Minn. — XR has entered an agreement to acquire the Southern All Star Dirt Racing Series.

One of the oldest late model series in the nation, the Southern All Star Dirt Racing Series was created in 1983 and will soon be embarking on its 40th season.

“This acquisition is huge for XR and the Southern All Star Dirt Racing Series,” said XR Chief Operating Officer Dan Robinson. “We can’t wait to have the longest-running Super Late Model Series under our umbrella. This will certainly elevate both of our brands.”

In assuming ownership of the Alabama-based Southern All Star Dirt Racing Series, XR will work with current series personnel to conduct, produce and promote all races on the 2022 schedule.

“After talking with XR, I know I’ve found the right people to take over the series,” said Southern All Star Dirt Racing Series owner Matt Wagner. “I bought the series 10 years ago because I didn’t want to see it shut down. We kept things simple and that’s what I know XR will do. With the resources, people and time XR has, the series is in great hands.”

The series will become a part of the XR family, joining a growing number of XR-owned and produced events/series across the country. Those include the inaugural XR Super Series for super late models, the Karl Kustoms Bristol Dirt Nationals and the Duel in the Desert at The Dirt Track at Las Vegas Motor Speedway. XR announced on Jan. 10 it would also be purchasing the Texas-based Southern Touring Late Model Series.

The Southern All Star Dirt Racing Series has 23 races in nine states on its 2022 schedule, beginning on Feb. 5 at with a $10,000-to-win event at Screven Motor Speedway in Sylvania, Ga.

XR also announced the creation of the Karl Kustoms Stock Car Series that will serve as a support class for the XR Super Series super late models. Both will hold their inaugural seasons this year.

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